Stock Update (NASDAQ:CY): Cypress Semiconductor Corporation Unveils New Bluetooth® Low Energy Modules and Bluetooth Smart Mesh Demo at CES

Cypress Semiconductor Corporation (NASDAQ:CY) began showcasing three new Bluetooth® Low Energy modules and a new demonstration of a Bluetooth Smart Mesh solution here at the International Consumer Electronics Show in meeting room MP26065 in the South Hall of the Las Vegas Convention Center.

The three modules bring the unmatched ease-of-use, integration and programmability of Cypress’s EZ-BLE™ PRoC™ family to a broader range of applications, including the Internet of Things (IoT), health and fitness equipment, home appliances and toys.

The Bluetooth Smart Mesh demonstration shows an implementation for lighting applications that is compliant with the latest proposal from theBluetooth Smart Mesh Working Group. Mesh networking extends the range of Bluetooth by allowing devices to send data to and receive data from multiple neighboring devices—a critical capability for many IoT applications.

Cypress is also showcasing its recently introduced Bluetooth 4.2 chips, which are the industry’s first single-mode solutions to be certified for all three key features of the Bluetooth 4.2 standard: data length extension, privacy and enhanced security.

“Cypress has quickly built up a broad portfolio of programmable single-chip Bluetooth Low Energy solutions and modules that streamline design and reduce time to market to enable a fast ramp-up for IoT applications,” said Eran Sandhaus, Vice President of the Wireless Product Family at Cypress. “We are at the forefront of bringing innovative capabilities such as Bluetooth Smart Mesh and full-featured Bluetooth 4.2 support, adding this to the industry’s only Bluetooth Low Energy portfolio to offer silicon, software, firmware and modules.”

The EZ-BLE PRoC modules integrate the programmability and ARM® Cortex®-M0 core of Cypress’s PRoC BLE Programmable Radio-on-Chip, two crystals, an on-board antenna, metal shield and passive components. The three new EZ-BLE PRoC modules are:

  • The CYBLE-222005-00 module that integrates Cypress’s industry-leading CapSense® capacitive touch-sensing technology and 256KB of Flash memory with 32KB SRAM all in a very small 10-mm x 10-mm x 1.8-mm form factor. The module is fully qualified by the Bluetooth Special Interest Group (SIG) and is fully compliant to wireless regulatory standards in the U.S., Canada, Japan, Korea and Europe, greatly reducing development, testing and certification costs for customers. The module is a footprint-compatible memory upgrade to the original EZ-BLE PRoC module with 128KB of Flash.
  • The CYBLE-012011-00 module that integrates CapSense and 128KB Flash memory with 16KB SRAM in a 14.5-mm x 19.2-mm x 2.0-mm form factor. This module is also fully certified and is optimized to reduce bill-of-material (BOM) costs and for applications that do not require a smaller footprint.
  • The CYBLE-012012-10 module that integrates 128KB Flash memory with 16KB SRAM and is shipped without an RF metal shield to minimize its height, offering a 14.5-mm x 19.2-mm x 1.55-mm form factor. This module is not certified, providing a solution optimized to reduce BOM costs and for applications that do not require modular certification or a smaller footprint.

Cypress has simplified the Bluetooth Low Energy protocol stack and profile configuration into a new royalty-free, GUI-based BLE Component—a free embedded IC represented by an icon—that can be dragged and dropped into designs using Cypress’s PSoC® Creator™ integrated design environment (IDE). Application details for Cypress’s BLE Component are embedded in PSoC Creator with examples of all supported Bluetooth Low Energy profiles and hundreds of example projects for mixed-signal system designs. PSoC Creator enables complete system design in a single tool, accelerating time-to-market. PSoC Creator will natively include support for Bluetooth Smart Mesh to simplify design of mesh-based solutions. Cypress provides additional design support with multiple development kits. (Original Source)

Shares of Cypress Semiconductor closed yesterday at $9.20, down $0.25 or -2.65%. CY has a 1-year high of $16.25 and a 1-year low of $8.11. The stock’s 50-day moving average is $9.91 and its 200-day moving average is $10.13.

On the ratings front, CY has been the subject of a number of recent research reports. In a report issued on December 21, Mizuho analyst Vijay Rakesh maintained a Buy rating on CY, with a price target of $18, which represents a potential upside of 95.7% from where the stock is currently trading. Separately, on December 14, Oppenheimer’s Shawn Simmons initiated coverage with a Buy rating on the stock and has a price target of $14.

According to, which ranks over 7,500 financial analysts and bloggers to gauge the performance of their past recommendations, Vijay Rakesh and Shawn Simmons have a total average return of 28.6% and -11.8% respectively. Rakesh has a success rate of 66.1% and is ranked #18 out of 3647 analysts, while Simmons has a success rate of 20.0% and is ranked #2969.

The street is mostly Bullish on CY stock. Out of 5 analysts who cover the stock, 5 suggest a Buy rating . The 12-month average price target assigned to the stock is $14.25, which implies an upside of 54.9% from current levels.

Cypress Semiconductor Corp with its subsidiaries, designs, develops, manufactures and markets high-performance, mixed-signal, programmable solutions that provide customers with rapid time-to-market and system value.


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