Company Update (NASDAQ:LOCO): El Pollo LoCo Holdings Inc Continues Northern California Expansion With New Napa Restaurant

El Pollo LoCo Holdings Inc (NASDAQ:LOCO), the nation’s leading fire-grilled chicken chain, opened its newest location in Napa, CA. The new restaurant, located at 287 Soscol Avenue in Napa, CA, is owned and operated by local franchisees Manuel Perales and Joseph Rubin.

“During my 26 years with El Pollo Loco, I have had the opportunity to experience the growth of this strong brand, and I am excited to continue my relationship with a Company whose vision and goals align with my own,” said Manuel Perales, El Pollo Loco Franchisee. “El Pollo Loco has a large presence in California but there is still great demand for our citrus-marinated, fire grilled chicken in other areas of the state and we look forward to serving the Napa community with our new restaurant.”

The new location is the first El Pollo Loco restaurant in Napa County. The restaurant is the 13th location for both Manuel Perales and Joseph Rubin who have been with El Pollo Loco for over twenty years.

“We are thrilled to open a new restaurant in Napa and continue to expand our brand with Mr. Perales and Mr. Rubin who have been a vital part of our success over the past two decades,” said Steve Sather, President and Chief Executive Officer of El Pollo Loco. “They are continuously dedicated to providing our guests with the best experience possible, which has undoubtedly contributed to the consistent growth of our brand over the years.”

The approximately 2,900 square-foot Napa location incorporates the brand’s hacienda design which features an open kitchen layout designed for customers to view the signature chicken as it is being grilled. Located on Soscol Avenue between Imola Avenue and Kansas Avenue, the restaurant’s dine-in area is open seven days a week from 10:00AM – 10:00 PM, with drive thru services staying open one hour later, closing at 11:00 PM. (Original Source)

Shares of El Pollo LoCo Holdings closed yesterday at $20.71 . LOCO has a 1-year high of $41.70 and a 1-year low of $18.48. The stock’s 50-day moving average is $23.87 and its 200-day moving average is $24.57.

On the ratings front, El Pollo LoCo Holdings has been the subject of a number of recent research reports. In a report issued on May 15, Morgan Stanley analyst John Glass maintained a Hold rating on LOCO, with a price target of $28, which implies an upside of 35.2% from current levels. Separately, on May 14, Robert W. Baird’s David Tarantino reiterated a Buy rating on the stock and has a price target of $34.

According to, which ranks over 7,500 financial analysts and bloggers to gauge the performance of their past recommendations, John Glass and David Tarantino have a total average return of 13.9% and 11.1% respectively. Glass has a success rate of 63.3% and is ranked #743 out of 3629 analysts, while Tarantino has a success rate of 61.3% and is ranked #910.

The street is mostly Bullish on LOCO stock. Out of 5 analysts who cover the stock, 3 suggest a Buy rating and 2 recommend to Hold the stock. The 12-month average price target assigned to the stock is $29.67, which represents a potential upside of 43.3% from where the stock is currently trading.

El Pollo Loco Holdings Inc operateslimited service restaurant. The Companythrough its indirect subsidiary, El Pollo Loco, Inc. , which develops, franchises, licenses and operates quick-service restaurants under the name El Pollo Loco.

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