Company Update (NASDAQ:GPRO): GoPro Inc Collaborates With The Recording Academy on Live Capture of the 2016 GRAMMY Awards

GoPro Inc (NASDAQ:GPRO) has collaborated with The Recording Academy® on GRAMMYcam™ which captured live footage from this year’s GRAMMY Awards ceremony. GRAMMYcam was created with a custom implementation of a HERO4 Black and HEROCast™ integrated into the base of six gramophone statues.

The statues captured different facets of the live events, from the Red Carpet, to award presentations, to backstage interactions. Video from GRAMMYcam was incorporated into GRAMMY Live®, a livestream that began five hours before the ceremony, and continued through the 58th Annual GRAMMY Awards show. Footage from the custom award statues will be delivered via HEROCast, a wireless transmitter that enables professional broadcasters to deliver engaging live content with the immersive POV and unique perspectives that made GoPro famous. (Original Source)

Shares of GoPro closed last Friday at $10.31. GPRO has a 1-year high of $65.49 and a 1-year low of $9.01. The stock’s 50-day moving average is $13.10 and its 200-day moving average is $27.94.

On the ratings front, GoPro has been the subject of a number of recent research reports. In a report issued on February 4, Oppenheimer analyst Andrew Uerkwitz reiterated a Hold rating on GPRO. Separately, on the same day, Dougherty’s Charlie Anderson downgraded the stock to Hold .

According to, which ranks over 7,500 financial analysts and bloggers to gauge the performance of their past recommendations, Andrew Uerkwitz and Charlie Anderson have a total average return of -0.9% and 1.2% respectively. Uerkwitz has a success rate of 46.8% and is ranked #2292 out of 3578 analysts, while Anderson has a success rate of 41.4% and is ranked #1361.

The street is mostly Neutral on GPRO stock. Out of 17 analysts who cover the stock, 10 suggest a Hold rating , 5 suggest a Buy and 2 recommend to Sell the stock. The 12-month average price target assigned to the stock is $14.80, which implies an upside of 43.5% from current levels.

GoPro Inc develops hardware and software solutions to alleviate consumer pain points associated with capturing, managing, sharing and enjoying engaging content. It produces mountable and wearable cameras and accessories.

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