Company Update (NASDAQ:CY): Cypress Semiconductor Corporation Extends Bluetooth Low Energy Portfolio for Banking, Industrial and Lighting Applications

Cypress Semiconductor Corporation (NASDAQ:CY) announced its highly integrated, single-chip Bluetooth® Low Energy solutions are now available in new packaging and temperature range options. The PSoC® 4 BLE Programmable System-on-Chip and PRoC™ BLE Programmable Radio-on-Chip solutions each now have an option for a micro-ball Chip Scale Package (CSP) optimized to bring Bluetooth Smart connectivity to secure credit card applications. The package is only 0.38-mm thick, making the reliable and fully Bluetooth-certified solutions ideal to replace chip-on-board devices.

Cypress also offers solutions with an extended industrial temperature range option with operation from -40 degrees C to +105 degrees C. This ensures consistent product performance throughout this temperature range for industrial, automotive and lighting applications that must operate in extreme climates. Both the micro-ball CSP package and extended industrial temperature options will be available for the 128KB and 256KB flash versions of the PSoC 4 BLE and PRoC BLE solutions. The new offerings are pin-to-pin compatible with Cypress’s original Bluetooth Low Energy solutions, simplifying upgrades.

“Bluetooth Low Energy is quickly expanding its market reach and Cypress is continually innovating to address requirements for a diverse set of emerging applications,” said Eran Sandhaus, Vice President, Wireless Product Family at Cypress. “These new CSP and temperature options bring the ease-of-use, programmability and robust, low-power performance of our PSoC 4 BLE and PRoC BLE solutions to an even broader range of customers.”

Cypress’s customizable Bluetooth Low Energy solutions deliver unprecedented ease-of-use and integration for IoT applications, home automation, wireless Human Interface Devices (HIDs), remote controls, healthcare equipment, sports and fitness monitors, and other wearable smart devices. PRoC BLE is a Bluetooth Smart microcontroller with Cypress’s industry-leading CapSense® capacitive touch-sensing functionality, while PSoC 4 BLE offers expanded design versatility by adding intelligent analog and programmable digital blocks. Both solutions integrate a Bluetooth Smart radio, a high-performance 32-bit ARM® Cortex®-M0 core with ultra-low-power modes, up to 256KB flash memory, 36 GPIOs, and customizable serial communication blocks, timers and counters. Additionally, both solutions have an on-chip balun that simplifies antenna design while reducing board size and system cost.

Additionally, Cypress offers the small-form-factor, Bluetooth Smart, EZ-BLE™ PRoC module, which integrates PRoC BLE, two crystals, an on-board chip antenna, metal shield and passive components, all in a compact 10-mm x 10-mm x 1.8-mm form factor. It includes Bluetooth 4.1 qualification and worldwide regulatory certification, greatly simplifying design and cutting time to market. Cypress is the single supplier for silicon, software, firmware and module hardware, streamlining the customer support required to develop remote controls, health and fitness equipment, home appliances, toys and other wireless applications. This combination of technology delivers unmatched system value for Bluetooth Smart products, with prolonged battery life, customizable sensing capabilities, and sleek, intuitive user interfaces. (Original Source)

Shares of Cypress Semiconductor closed yesterday at $8.92 . CY has a 1-year high of $16.25 and a 1-year low of $8.04. The stock’s 50-day moving average is $11.04 and its 200-day moving average is $12.96.

On the ratings front, Cypress Semiconductor (NASDAQ: CY) has been the subject of a number of recent research reports. In a report issued on July 17, Needham analyst Rajvindra Gill reiterated a Buy rating on CY, with a price target of $20, which implies an upside of 124.2% from current levels. Separately, on July 1, Credit Suisse’s John Pitzer assigned a Buy rating to the stock and has a price target of $15.

According to, which ranks over 7,500 financial analysts and bloggers to gauge the performance of their past recommendations, Rajvindra Gill and John Pitzer have a total average return of 9.5% and 14.4% respectively. Gill has a success rate of 45.5% and is ranked #271 out of 3730 analysts, while Pitzer has a success rate of 62.0% and is ranked #138.

Cypress Semiconductor Corp with its subsidiaries, designs, develops, manufactures and markets high-performance, mixed-signal, programmable solutions that provide customers with rapid time-to-market and system value.

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