Complacency Will Close Your Doors


Is your small business on the cutting edge of the latest technological advancements?

Are you responsible for processing the payroll, or do you have a manager who is delegated this responsibility?

Looking for ways to improve the efficiency and effectiveness of your company’s payroll processing capabilities?

Is your customer base able to access all information about your company through an app on their phone? Browse through your phone and look at the apps available. If your small business does not have an app presence, you are behind the times and missing out.

The 21st Century has seen incredible advancements in technology, and just as we get used to the latest in cellphones and laptops along comes their replacements.

For those of us in the small business landscape with a desire to not stay complacent, which leads to closed doors, then it behooves us to stay abreast of the latest technological changes. Your customer base is, as well as your target market.

Payroll processing can be a time consuming, stressful part of the week. Regardless if you, as the owner, process it or it has been delegated to someone else on your team.

This is a key area for any business, as if you want disgruntled employees, make mistakes on their pay. As we know, upset employees spread their displeasure and the first to see it is our customers. Since they represent the brand, the brand suffers.

Look at the experience of others. Per Helmy Elmangoury, CEO of Certifix Livescan; time management software not only helps keep track of time, it also allows for better communication with employees.

There is a great deal of misinformation out there when it comes to apps. Truth be told, apps are a new phenomenon that just recently has taken off. Once we purchase a new phone the first thing we generally notice is all the pre-loaded apps.

If your business currently does not have an app created, then what are consumers using apps for?

When you take into consideration that 80% of internet users have a smartphone, and that apps account for 89% of mobile media usage, then it begs of you to ask why your business does not have an app presence.

Mobile apps are not just gaining in popularity, there are literally taking over many industries from a marketing and purchasing viewpoint.

Take into consideration that 33% of all online purchases made by Mothers are from their mobile device. There are many who believe strongly that everyone will be making purchases with their mobile device soon.

Let’s tie it all together. If you decide to upgrade your payroll system with a new software package, it should be mobile friendly.

If your business does not have an app yet, time is wasting by. Your competition may have already entered this arena. The time is now; your customers deserve the best you can give them.

This is an exciting time to be in the small business landscape. Let technology be your friend, don’t fight it.

Author’s Bio

Curt Price is a super-connector with OutreachMama and Youth Noise NJ who helps businesses find their audience online through outreach, partnerships, and networking. He frequently writes about the latest advancements in digital marketing and focuses his efforts on developing customized blogger outreach plans depending on the industry and competition.

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