What Made Pivotal Research Upgrade Roku’s Stock?

Pivotal Research analyst Jeffrey Wlodarczak upgraded Roku (ROKU) to Hold today and set a price target of $240.00. The company’s shares closed last Thursday at $253.77, close to its 52-week high of $255.66.

According to TipRanks.com, Wlodarczak is a 5-star analyst with an average return of 10.1% and a 63.7% success rate. Wlodarczak covers the Services sector, focusing on stocks such as Liberty Media Liberty Formula One, Liberty Sirius XM Group, and Charter Communications.

Currently, the analyst consensus on Roku is a Moderate Buy with an average price target of $244.11, implying a 3.4% upside from current levels. In a report issued on November 5, Truist Financial also maintained a Hold rating on the stock with a $185.00 price target.

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The company has a one-year high of $255.66 and a one-year low of $58.22. Currently, Roku has an average volume of 7.53M.

Based on the recent corporate insider activity of 97 insiders, corporate insider sentiment is negative on the stock. This means that over the past quarter there has been an increase of insiders selling their shares of ROKU in relation to earlier this year.

TipRanks has tracked 36,000 company insiders and found that a few of them are better than others when it comes to timing their transactions. See which 3 stocks are most likely to make moves following their insider activities.

Roku, Inc. engages in the provision of a streaming platform for television. It operates through the following business segments: Player and Platform. The Player segment consists of net sales of streaming media players and accessories through retailers and distributors, as well as directly to customers through the company’s website. Its Roku platform allows users to personalize their content selection with cable television replacement offerings and other streaming services that suit their budget and needs. Its product categories include advertising, Roku TVs and Streaming Players. The company was founded by Anthony J. Wood in October 2002 and is headquartered in Los Gatos, CA.

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