ViacomCBS (VIAC) Receives a Hold from RBC Capital

In a report released yesterday, Kutgun Maral from RBC Capital maintained a Hold rating on ViacomCBS (VIAC), with a price target of $26.00. The company’s shares closed last Tuesday at $27.46.

According to, Maral is a 2-star analyst with an average return of 1.5% and a 51.9% success rate. Maral covers the Services sector, focusing on stocks such as Charter Communications, Sirius XM Holdings, and Warner Music Group.

ViacomCBS has an analyst consensus of Moderate Buy, with a price target consensus of $30.43, implying a 11.0% upside from current levels. In a report issued on October 5, Credit Suisse also maintained a Hold rating on the stock with a $28.00 price target.

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The company has a one-year high of $43.04 and a one-year low of $10.10. Currently, ViacomCBS has an average volume of 9.31M.

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ViacomCBS, Inc. operates as a mass media company, which creates and distributes content across a variety of platforms to audiences around the world. It operates its business through following segments: Entertainment, Cable Networks, Publishing, and Local Media. The Entertainment segment is composed of the CBS Television Network, CBS Television Studios, CBS Studios International, CBS Television Distribution, CBS Interactive, and CBS Films as well as the Company’s digital streaming services, CBS All Access and CBSN. The Cable Networks includes Showtime Networks, CBS Sports Network, and Smithsonian Networks. The Publishing segment manages the Simon & Schuster’s consumer book publishing business with imprints such as Simon & Schuster, Pocket Books, Scribner, and Atria Books. The Local Media segment handles the CBS Television Stations, and CBS Local Digital Media, with revenues generated primarily from advertising sales and retransmission fees. The company was founded by Sumner Murray Redstone in 1986 and is headquartered in New York, NY.

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