Today it was reported that the President-HDFS of Harley-Davidson (NYSE: HOG), Lawrence Hund, exercised options to sell 37,040 HOG shares at $20.12 a share, for a total transaction value of $1.6M.
In addition to Lawrence Hund, one other HOG executive reported Sell trades in the last month.
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HOG’s market cap is $6.89B and the company has a P/E ratio of 14.12. Currently, Harley-Davidson has an average volume of 2.73M.
Seven different firms, including Barclays and Citigroup, currently also have a Sell rating on the stock. One of the top 25 analysts, according to TipRanks.com, recently recommended Hold HOG with a $46 price target. Based on 8 analyst ratings, the analyst consensus is Moderate Buy with an average price target of $45.17, reflecting a -7.9% downside.
The insider sentiment on Harley-Davidson has been negative according to 31 insider trades in the past three months. This sentiment is lower than the average sentiment of company insiders in this sector.
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Harley-Davidson, Inc. engages in the manufacture and sale of custom, cruiser and touring motorcycles. It operates through the Motorcycles and Related Products; and Financial Services segments.
