Roth Capital Reiterates Buy On SodaStream Amid Expectations Of Strong 2H

Roth Capital analyst Anton Brenner today issued a note in which he reiterated a Buy rating on SodaStream International (SODA) with a $55 price target amid expectations for the company to have a strong rebound in 2H.

Brenner wrote, “With consumable sales remaining positive and other geographic markets continuing to increase sales at an attractive rate, there should be attractive upside for the stock”. The analyst continued, “One wild card in Q2 may be a 3-month 20-foot shelf set in 1,600 Wal-Mart stores that began 5/17 and features a wide selection of SODA products near the front entrance. The display transitions into an end cap. Sell-in volume for this promotion should be significant in Q2”.

Brenner added, “Despite a 69% decline in soda maker unit sales in the U.S. in Q1, management has cautioned that Q2 revenues also would be depressed by a remaining U.S. retail inventory overhang. Sales in other major markets are expected to be positive, and we anticipate that domestic consumable sales will increase. We believe that foreign currency exchange rates were unfavorable in Q2, which should penalize gross margins”. 

According to, which measures analysts’ and bloggers’ success rate based on how their calls perform, analyst Anton Brenner has a 18.5% average return and a 50% success rate. Brenner has a -33.2% average return when recommending SODA, and is ranked #768 out of 3003 analysts.



Stay Ahead of Everyone Else

Get The Latest Stock News Alerts