Cantor top analyst Youssef Squali presents a case for why Alphabet Inc (NASDAQ:GOOGL) would be a viable contender for acquiring Twitter Inc (NYSE:TWTR), which is captivating media curiosity from those like Bloomberg reporting which bidders are seeking to take hold of “this valuable prize.”
From Squali’s view, this “acquisition would be most synergistic for Alphabet,” and as such, the analyst reiterates a Buy rating on shares of GOOGL with a $1,000 price target, which represents just under a 25% increase from where the stock is currently trading.
First, Squali underscores Google’s first-party data gains, where the tech giant could maximize on a TWTR acquisition to better target users across the globe and thereby “enrich the search giant’s algorithm.” The way Squali sees this advantageous, potential deal, long-term, GOOGL’s relevance and ad pricing would both see significant boosts.
Second, Squali notes that with news already an integral part of Google’s search results, a TWTR acquisition would better incorporate even more “real-time news” for “unique” and “fresh” content.
Third, Squali notes that Alphabet’s weakness is in its messaging platform, in which GOOGL rival FB outclasses the giant. Yet, with TWTR, GOOGL has the capacity to change that and fight to win back that considerable share of the market. The analyst contends, “We believe that owning Twitter and expanding its messaging service would make Google more competitive longer term.”
As Squali assesses the prospective bidding situation, “Among potential buyers, Google would be the one to realize the biggest cost synergies, in our view, as it reduces much of Twitter’s S&M and G&A, considering its own access to substantial organic traffic and millions of advertisers.” Moreover, the analyst believes GOOGL could stand to be the highest bidder.
“Other bidders may be able to reduce Twitter’s operating costs under different scenarios, but none would have as many synergies as Alphabet, in our view (except perhaps Facebook),” Squali concludes.
As usual, we like to include the analyst’s track record when reporting on new analyst notes to give a perspective on the effect it has on stock performance. According to TipRanks, top five-star analyst Youssef Squali has achieved a high ranking of #4 out of 4,193 analysts. Squali upholds a 71% success rate and yields 14.9% in his annual returns. When recommending GOOGL, Squali garners 12.6% in average profits on the stock.
TipRanks analytics indicate GOOGL as a Strong Buy. Based on 32 analysts polled in the last 3 months, 31 rate a Buy on GOOGL, while 1 issues a Sell. The 12-month price target stands at $944.55, marking a nearly 18% upside from where the shares last closed.