Each week Forcerank runs a variety of games covering different industries. What we have found, is that the lowest ranked companies in their respective games deliver the biggest negative price movement and vice versa for those in the top position. This week we look at a list of companies whose ranks have trended down in the past few weeks. They include GoPro Inc (NASDAQ:GPRO), Walt Disney Co (NYSE:DIS) and Shake Shack Inc (NYSE:SHAK).

GoPro Inc

GoPro still has a lot to do to prove to investors that its 20% jump over the past 30 days wasn’t an anomaly. The action camera maker was previously one of the most beaten down stocks due to waning demand for its products. Management has delivered negative growth on the top and bottom line for three consecutive quarters. Its recent gains comes on the back of the newly launched HERO 5 and Karma Drone along with a slew of stock upgrades. This run appears to be ending before it got started. Shares of GoPro are clearly overbought according to its relative strength index and bollinger bands. Meanwhile there remains a gap that has yet to be filled at the start of this bull run. Forcerank user’s hammered GoPro in the hardware contest this week, dropping its average rank to 4.94 from 3.77. This is indicative that a downturn is on the horizon.

Walt Disney Co

Disney is at the forefront of takeover talks for both Netflix and Twitter. It’s clear that Disney media networks have struggled due to wider adoption of cord cutting behavior. ESPN has been the biggest of its problems as subscription and revenue continue to decline. Twitter and Netflix would provide Disney with a non-traditional platform to display its original content. Unfortunately the Forcerank community isn’t convinced that an acquisition will provide a boost to the stock. After taking the top spot in last week’s media contest, Disney had the biggest drop this week, down to the sixth position. Shares are down 5% in the past month and 12% year to date.

Shake Shack Inc

Shake Shack is the worst ranked company, only ahead of Wendy’s, in this week’s inaugural restaurants contest. It’s not surprising to see the burger chain near the bottom of this list given its recent struggles. Decelerating earnings and revenue growth have caused investors to lose confidence in this popular fast casual name. Shares have since been in a tailspin, dropping over 50% after hitting all-time highs in June 2015. Its technical charts suggest additional declines are on the horizon. Its 200 day moving average recently crossed over its 50 day average in a bearish manner while on balance volume and MACD  remain in negative territory.