Apple Inc. (AAPL) Announces Record iPhone 6s & iPhone 6s Plus Sales


Apple Inc. (NASDAQ:AAPL) announced it has sold more than 13 million new iPhone® 6s and iPhone 6s Plus models, a new record, just three days after launch. iPhone 6s and iPhone 6s Plus will be available in more than 40 additional countries beginning October 9 including Italy, Mexico, Russia, Spain and Taiwan. The new iPhones will be available in over 130 countries by the end of the year.

“Sales for iPhone 6s and iPhone 6s Plus have been phenomenal, blowing past any previous first weekend sales results in Apple’s history,” said Tim Cook, Apple’s CEO. “Customers’ feedback is incredible and they are loving 3D Touch and Live Photos, and we can’t wait to bring iPhone 6s and iPhone 6s Plus to customers in even more countries on October 9.”

iPhone 6s and iPhone 6s Plus bring a powerful new dimension to iPhone’s revolutionary Multi-Touch™ interface with 3D Touch, which senses how deeply you press the display, letting you do essential things more quickly and simply. The new iPhones introduce Live Photos, which bring still images to life, transforming instants frozen in time into unforgettable living memories. Live Photos, 3D Touch, 12-megapixel iSight® camera, 5-megapixel FaceTime® HD camera with Retina® Flash and more are powered by the Apple-designed A9 chip, the most advanced chip ever in a smartphone, delivering faster performance and great battery life. iPhone 6s and iPhone 6s Plus are designed with the strongest glass on any smartphone and 7000 series aluminum, the same alloy used in the aerospace industry, in gorgeous metallic finishes that now include rose gold.

iOS 9, the world’s most advanced mobile operating system, brings more intelligence to iPhone with proactive assistance, powerful search and improved Siri features, all while protecting users’ privacy. Built-in apps become more powerful with a redesigned Notes app, detailed transit information in Maps*, and an all-new News app for the best news reading experience on any mobile device. The foundation of iOS is even stronger with software updates that require less space to install and advanced security features to further protect your devices.

Customers are encouraged to check the Apple Store® app or Apple.com to receive updates on availability and estimated delivery dates. Every customer who buys an iPhone 6s or iPhone 6s Plus at an Apple Retail Store will be offered free Personal Setup service, helping them customize their iPhone by setting up email, showing them new apps from the App Store℠ and more, so they’ll be up and running with their new iPhone before they leave the store. Customers can also learn more about iOS 9 and their new device through free workshops at all Apple retail stores worldwide. In the US, the new iPhones are also available through AT&T, Sprint, T-Mobile, Verizon Wireless and additional carriers, and select Apple Authorized Resellers including Best Buy, Target and Walmart.

iPhone 6s and iPhone 6s Plus will roll out worldwide to more than 40 additional countries and territories beginning October 9 including Andorra, Austria, Belgium, Bosnia, Bulgaria, Croatia, Czech Republic, Denmark, Estonia, Finland, Greece, Greenland, Hungary, Iceland, Ireland, Isle of Man, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Maldives, Mexico, Monaco, Netherlands, Norway, Poland, Portugal, Romania, Russia, Slovakia, Slovenia, Spain, Sweden, Switzerland and Taiwan. On October 10, countries include Bahrain, Jordan, Kuwait, Qatar, Saudi Arabia and United Arab Emirates. iPhone 6s and iPhone 6s Plus will be available in India, Malaysia and Turkey on Friday, October 16 and in over 130 countries by the end of the year.

Sales completed by Saturday, September 26 will be included in Apple’s 2015 fourth fiscal quarter results, and sales completed on Sunday, September 27 will be included in Apple’s 2016 first fiscal quarter results. (Original Source)

Shares of Apple closed last Friday at $114.71. AAPL has a 1-year high of $134.54 and a 1-year low of $92. The stock’s 50-day moving average is $112.92 and its 200-day moving average is $122.57.

On the ratings front, Apple has been the subject of a number of recent research reports. In a report released today, Piper Jaffray analyst Gene Munster reiterated a Buy rating on AAPL, with a price target of $172, which represents a potential upside of 49.9% from where the stock is currently trading. Separately, on September 25, FBR’s Daniel Ives maintained a Buy rating on the stock and has a price target of $175.

According to TipRanks.com, which ranks over 7,500 financial analysts and bloggers to gauge the performance of their past recommendations, Gene Munster and Daniel Ives have a total average return of 20.5% and 3.2% respectively. Munster has a success rate of 60.8% and is ranked #4 out of 3759 analysts, while Ives has a success rate of 45.8% and is ranked #1015.

The street is mostly Bullish on AAPL stock. Out of 36 analysts who cover the stock, 26 suggest a Buy rating , 9 suggest a Hold and one recommends to Sell the stock. The 12-month average price target assigned to the stock is $148.82, which represents a potential upside of 29.7% from where the stock is currently trading.

  • cbuccini

    13 million and counting … Wow! Now let’s see the android users start hating! Lol

    • David Oliver

      I remember that when China was added to the regions it accounted for 20 million alone on the first weekend of iPhone 6 and 6+ sales. That means that as China was included this time AAPL should have reported 30 million+ this weekend.

      • cbuccini

        Incorrect. Although China has been included in the opening sale this year. Your numbers are not even close! Apple will not share regional sale information either. Thanks for playing, next!?

        • David Oliver

          You have a short memory. In any case Wall Street will determine the real success of this weekend.

          • cbuccini

            Analysts are predicting around 50 million and that’s at the high-end for total sales after the fourth quarter. You expected China to bring over 30 million sales in three days do you understand how crazy that is? Your numbers are ridiculously off when I say ridiculously I mean extremely ridiculous. My memory is fine you might want to doublecheck your math skills

          • David Oliver

            Your memory may be fine but your reading comprehension is way off!

          • cbuccini

            Please elaborate….considering the wrong.

      • cbuccini

        Can’t wait to see #’s beat on Tuesday…. Or your lame response to deflect why you are still correct. Even though facts will prove you dead wrong?

  • Nathillien

    Even 15M would mean stagnation, comparing the last year 10M, having China in opening week this year and considering China holds almost a third of iPhone sales.

    Selling 13M is technically a record, but a record that shows slowdown of iPhone sales.