SanDisk Corporation (NASDAQ:SNDK), a global leader in flash storage solutions, today introduced the new SanDisk Z400s SSD, a cost effective solid-state drive (SSD) designed to replace hard-disk drives (HDDs) in computing platforms and embedded applications. PCs and embedded systems need consistent, reliable access to storage in order to meet business demands. The Z400s outperforms HDDs by 20×1, while providing 5x the reliability with 20x lower average power consumption, all at a price point on par with HDDs2. The SanDisk Z400s SSD joins the company’s existing portfolio of flash-based solutions that are designed to deliver a delightful user experience and reliability at an affordable price point.

Z400s SSD Brings New Levels of Affordability to Replace Hard Drives in Laptops and Applications Such as Digital Signage, Point-of-Sale (POS) and Surveillance Systems (Photo: Business Wire)

“The Z400s represents a feat of engineering that addresses the needs of two distinct markets—PC OEM manufacturers and embedded application designers,” said Rizwan Ahmed, senior director of product marketing, client platform solutions, SanDisk. “With a single architecture, SanDisk is able to provide OEMs with an affordable solution for displacing HDDs in today’s cutting edge consumer devices, and help embedded application designers avoid overpaying for un-needed space—all while delivering the peak performance and high-reliability that only SSDs can supply.”

An Economic Way for OEMs to Add Value and Competitive Advantage

With a variety of form factors and capacities, lightweight design and cost-effective architecture, PC OEMs can incorporate the new SanDisk Z400s into sleeker, mobile laptop designs without breaking bill of materials (BOM) costs. Additionally, because SSDs have no moving parts, they are much less prone to failure, which increases device uptime. According to published data, HDDs are three times more likely to fail than SSDs.3 By designing systems with the new SanDisk Z400s SSD, PC OEMs can deliver products that are 5x more reliable and 20x faster than traditional hard drives, translating into fewer returns, lower total cost of ownership and increased overall customer satisfaction.

IDC forecasts that the Intelligent Systems market will ship over two billion units in 2019 with the industrial segments growing the fastest.4 Digital signage, security surveillance, POS or kiosk environments are key areas where SanDisk SSDs can provide major benefits over HDDs, particularly in applications where the storage requirements are relatively short-term—meaning that data is frequently cleared from the device. Thus these applications only require low capacities, but reliability and performance levels are paramount.

Greater Reliability for Industrial Embedded Systems

Embedded industrial systems rely on storage’s ability to execute one task consistently with minimal downtime. The Z400s can withstand up to 1.7 million hours of continual use, delivering greater stability during peak activity, underscoring its high-endurance design and reliability. Available in multiple form factors and capacities as low as 32GB, the new SanDisk Z400s SSD meets embedded systems applications designers’ performance, reliability, size, low power, interface and scalability requirements for the following use cases:

  • Digital Signage: The rise of big data analytics is driving the use of digital signage for transportation, advertising, retailers and more. The Z400s delivers the latest advances in flash storage technology so that users and manufacturers of digital signage equipment can trust their solution will consistently provide valuable and current information to all audiences.
  • POS: Research shows that customers become frustrated after 2.5 minutes if there is no progress in a checkout line; after five minutes, one out of three customers will abandon the line altogether.5 The Z400s provides the performance and reliability that retail, hospitality, restaurant services, and many other industries need to ensure a quality customer experience and inspire brand loyalty.
  • Security-Surveillance: The Z400s is extremely beneficial at the point of image capture, where ruggedness, durability and performance are critical, but storage requirements are relatively short-term. This includes digital cameras where images are cleared more frequently, but still operate 24/7 in order to reduce risk, such as in courtrooms or government buildings, healthcare facilities and shopping malls.

“Intelligent Systems continue to play a critical role in disrupting traditional industries as connectivity, flash and sensor technology allows us to drive more value for applications and data,” said Mario Morales, vice president of IDC’s Enabling Technologies and Semiconductors research group. “The value chain for the embedded market is broad and fragmented across a large set of industries that span decades of development and commercialization. SanDisk has decades of experience in tailoring flash technology for a broad range of applications—from consumer devices to data center solutions—making them the ideal partner to help intelligent system designers solve business-specific challenges across several embedded industries.” (Original Source)

Shares of SanDisk closed last Friday at $67.08. SNDK has a 1-year high of $108.77 and a 1-year low of $63. The stock’s 50-day moving average is $67.80 and its 200-day moving average is $82.14.

On the ratings front, SanDisk has been the subject of a number of recent research reports. In a report issued on May 22, Cowen analyst Timothy Arcuri maintained a Hold rating on SNDK, with a price target of $70, which represents a slight upside potential from current levels. Separately, on April 17, Drexel Hamilton’s Richard Whittington downgraded the stock to Sell and has a price target of $60.

According to, which ranks over 7,500 financial analysts and bloggers to gauge the performance of their past recommendations, Timothy Arcuri and Richard Whittington have a total average return of 16.5% and 22.7% respectively. Arcuri has a success rate of 63.7% and is ranked #199 out of 3607 analysts, while Whittington has a success rate of 86.1% and is ranked #231.

Overall, 2 research analysts have rated the stock with a Sell rating, 8 research analysts have assigned a Hold rating and 8 research analysts have given a Buy rating to the stock. When considering if perhaps the stock is under or overvalued, the average price target is $70.53 which is 5.14% above where the stock closed last Friday.

SanDisk Corp designs, develops and manufactures data storage solutions using flash memory, proprietary controller and firmware technologies.