In a research report published this morning, Canaccord Genuity analyst Robert Burleson reiterated a Buy rating on 3D Systems Corp (NYSE:DDD) with a $50 price target, which represents a potential upside of %57 from current level.

Burleson noted, “At CES, we had dinner with DDD’s senior management where we found discussions with CEO Avi Reichental and the rest of the team to be supportive of our positive view for margin leverage and better performance in 2015. Management was also upbeat regarding a stronger product offering for consumer entering 2015 and was enthusiastic over the high level of interest expressed by retailers during meetings thus far at the show.”

“Given short interest above 30%, we believe better execution is likely to result in meaningful share appreciation over the near term. Longer term, we don’t view HP as a significant threat, offering a point solution in 2016, where sophisticated AM customers require a broad suite of technologies and materials to satisfy their increasing 3D printing appetites. DDD, in our view, continues to offer the most complete AM portfolio which should allow for strong long-term top-line growth.”

According to TipRanks.com, which measures analysts’ and bloggers’ success rate based on how their calls perform, analyst Robert Burleson has a total average return of 3.2% and a 45.7% success rate. Burleson has a -6.2% average return when recommending DDD, and is ranked #1079 out of 3451 analysts.

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